Need to book a ticket or get an appointment with Mumbai’s top hairstylist or want to eat authentic Chinese food in Mumbai… What do you do in such cases? Call JustDial... or (now) call BPL Mumbai search. This service, according to BPL can help you get details of almost anything by just dialing *111# from your BPL mobile.
Charges to call the number are free, but once you have selected the category you are searching for, you will be charged Rs.3 This service is also available on SMS: Just type in the details you need and send it across to 54000 and get the details SMSed on to your phone.
We say: The service would not be preferred by most as there is an already existing free service available to Mumbai residents. Also charging Rs.3 compared to the its free substitute takes away the chances of this service being used by people.