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What’s Virgin Mobile’s YoYo Ad all about???

September 19, 2008 By Rohan Kamath Leave a Comment

The much hyped and talked about YoYo ad by Virgin Mobile is making rounds amongst the youth. But what does the Ad trying to convey? The Ad basically talks about how, through Virgin, you can make free calls to your pals.

The plan communicated in the Ad is the Vpower Plan. Pay Rs.28 per month and get calls to other Virgin Mobile numbers @ 10paise. It works like a YoYo because the person you call earns the same amount thus making it FREE. There is a condition to the plan which goes like this:

  • Calls to a Local Virgin Mobile India number will be charged @ 10p/min only till first 700 VMI minutes or 30 days from the date of recharge (whichever is earlier)
  • No talktime or validity
  • This recharge is not applicable on a Demo/Employee/ Virgin 2 Virgin Plan or any other non-commercial plans

Filed Under: Virgin Mobile Tagged With: Marketing, prepaid, prepaid recharge, recharge, Virgin Mobile, vPower, YoYo Ad

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