Aditya Birla Group led Idea Cellular is all set to enter 5 new circles. These would include West Bengal, Kolkatta, North East, Assam and J&K. With the operator’s services being well appreciated by users across the country, it has set its eyes on these circles. The deadline currently stands at end of 2009. Also, it has rebranded Spice (Taken over by Idea) as Idea Cellular in Punjab and Karnataka, where the former had its presence. Apart from the north, Idea also has its eyes set on Orissa and Tamil Nadu, which would strengthen its presence down under. However, this is planned to happen in the first half of 2010. The moves come after Idea has succeeded in acheiving healthy growth for the recent quarter.
Tata Indicom comes to J&K
Tata Indicom’s is marching towards their goal of attaining a pan-India presence. After launching their services in Assam a month before, Tata Teleservices have announced their services for the residents of Jammu & Kashmir. TTSL will bring in a variety of services like prepaid/postpaid mobile phone services, fixed wireless telephony (Walky Talky) and a lot more.
The first pack to be introduced will be the Go Active pack priced at Rs. 199 that will allow subscribers to call local Tata to Tata at 50 paise whereas STD calls at Re. 1.
The company has already installed 100 cell sites and injected over 100 crores worth of investment for seamless data and voice quality in the circle.