It all started off with Airtel announcing the plans to reduce roaming rates to Rs.1.50. A week later or so, we see Vodafone’s ads showing that they too have reduced their rates to the same amount. Then we get to know that MTNL plans to reduce its STD rates to Rs.1.30 and this morning Vodafone sends its customers an SMS informing them about the new STD rates being reduced to the same as MTNL’s.
We conclude that how much ever Vodafone tries to rub off Hutch from the minds of the users, it won’t be able to. “Wherever you (competitors) go, our moves follow” is what Vodafone is trying to follow.