It’s been about a year since TRAI, the telecom regulator, has asked operators to reduce SMS charges. However, with the Telcos not doing much about it, the regulator is all set to take some action, if the operators turn a deaf ear this time around. Apart from this, TRAI is of the view that the Indian user is being exploited on the ‘calling’ front. Users have been complaining of calls getting cut due to network problems and thus having to pay for a whole minute even if the call lasted for 10 seconds.
The regulator is all set to put pressure on the Telcos, which eventually lead to SMS charges witnessing a decrease and operators taking necessary steps to strengthen their connectivity. If this is not possible we might see some operators reducing pulse rate, which currently stands at 60 seconds. This has been done by players like BPL, who had a one second pulse rate i.e. you are only charged for the number of seconds you spoke. On the whole, the future looks bright and cheap for the Indian users.